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Using Sports to Uplift Inner Cities
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Meet
Germaine Johnson
​Germaine’s passion in seeking social change, and his love for business and sports, led him to a master’s degree in sports management, and to starting this non-profit. While studying for his business degree, Germaine gained valuable knowledge in formulating sports teams, team ownership, analyzing data, sports agencies, sports economics, parks and recreation, and intercollegiate and scholastic sports.
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What We Do
Our Services
What We Do
➜ At Underdog Sports Alliance, we use the platform of sports to booster improvements in economically underprivileged communities. Our mission is to promote equality, awareness, and financial literacy. Financial literacy will impact the overall economic landscape in those communities.
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➜ For many young men and women, sports has been an outlet and escape from many of the challenges faced in their communities. Systemic racism has always been an issue, however, lately it has intensified.
➜ In 2015, Forbes projected that by 2019 the sports industry net worth would rise to 73.5 billion. Underdog Sports Alliance uses it's professional sports relationships with athletes and teams, to circumvent some of those resources back into the communities from which they came.
âžœ By working with the young athletes that are part of today’s society, we quickly start the process of stability and progression for their life. With mental health services, mentorship, nutrition information, financial literacy, and advanced knowledge on educational systems, we are light years ahead of the game.